Brand Photographer for Creatives and Small Businesses
What is Branding Photography
Photographs can indeed be a powerful tool for showcasing brand equity and driving profit, as they provide a visual representation of your brand's identity, values, and unique selling points. When used strategically, photographs can help build brand recognition and establish a connection with your target audience, ultimately driving sales and revenue.
By investing in purposeful photographs that are tailored to your brand's messaging and aesthetics, you can create a cohesive and impactful visual brand identity that resonates with your customers. Whether you are using photographs for social media, advertising, or your website, they can be a powerful tool for telling your brand's story and standing out in a crowded marketplace.
How Does It Work?
The First Step
Figuring out what your needs are
What are you looking to get out of our session together?
Do you need an entirely new porfolio? Looking for marketing, social media, or website images? Or even all 3?
Our consultation call will last approximately 30 minutes and give us a better idea of all of that. You will also be asked to fill out a questionairre about your business before the call. This gives me an opportunity to scope you out a bit and get a more personalized call and session. (Content stalking at it's finest)
The Second Step
Booking & Prep
Once we figure out your needs we can chose an option that suits you. We get a date, time, and location/s picked(some packages come with more than one location). There will be a contract and invoice for deposit sent.
Approximately one week before your session we will have another call. (Yay, more Erica time!) This call is to finalize all details. Clothing, props, timeline, etc. You should feel extremly prepared and confident going into our time together.
Step Three
The Shoot!
I will always arrive 30 minutes before our session to unload and set up, along with walking the space and going over everything with you before we begin. Regardless of how long I am there. Then it's the FUN stuff. We get to play with all of your products/props/people! These sessions are NOT high stress, hurry hurry sessions. These are laid back, you doing what you would normally do! I will give you cues but in essence I am simply capturing YOU.
All Sessions Include
~ Free Consultation
~ Styling Guide
~ Unlimited Editied Images with Print Release
~ At Least One Location of Your Chosing (mileage fees apply when location is over 30 miles from Kalamazoo)
~ Preview Gallery within one week
~ Final Gallery Delivery within 2-3 weeks